Saving The World. One Word At A Time.™

Committed. Creative. Content.

For over 20 years, I’ve polished my skills as a writer and creative director, gaining valuable experience at advertising and marketing firms in the Midwest. Over the past nine years, I have established a strong reputation as a freelance writer for a wide variety of advertising agencies and companies, mainly focused on web-based and digital content, but also creating print campaigns, direct mail programs, brochures, sales promotion, radio and television spots, editorial content, and much more. I am constantly seeking opportunities that will allow me to bring my writing experience to a company that wants to take its marketing and communications capabilities to a higher level.

Jeff Roberts Ink™ • 314.324.1271 • jeffrobertsink@yahoo.com

SAMPLE PORTFOLIO

Centric Health Resources Web Site
www.centrichealthresources.com
How do you narrow the vast space that exists between patients with rare diseases and the pharmaceutical companies that specialize in "ultra-orphan" drugs? You create a site that uses alluring animation and strong content to create awareness about a direct distribution model that is ready for launch.


SSSM Cancer Care Web Site
www.ssmhealth.com/cancer%20care
Advanced. Empowering. Personal. SSM Cancer Care combines innovative, advanced treatment options with personalized care that lets patients know that they are much more than just a number.



Soil Sherpas™
A fun, high-image name treatment I recently created for an environmental group . I specialize in product and organizational naming and tagline projects.






Quantum Leap Skydiving Print
This ad prompts readers to live life to the fullest while they still can. It only requires that they have the courage to take the first step – from 10,000 feet. (P.S. I did this one in trade – for a free jump.)










Missouri Film Commission Print
One of a series of ads that illustrates the point that when you shoot your film in Missouri, you’ll have money left over for really important things – like a good scriptwriter!








Pirelli Outdoor
“Desirable Attire” set the racy, stylish tone for this outdoor board that effectively caught the attention of passing motorists (probably driving on far inferior tires).








A-B Table Tents
One in a series of sports-related table tents that encouraged bar patrons to drink smart and choose a designated driver, in a fun, non-threatening manner.










True Fitness Web Site (www.truefitness.com)
Whether you’re an Ironman™ triathlete in heavy training or a weekend warrior looking to shed a few pounds, this motivational web site provides helpful information to determine which True Fitness treadmill, elliptical machine or spinning bike will help you reach your goals.



Vickers Technology Brochure
A representation of my technical writing skills, this brochure highlights technology that allows users to simply and efficiently program industrial steel cutting machines.



Grayson County HealthPlex Capital Campaign
This brochure helped to successfully raise capital for a community healthplex facility in Tennessee. I specialize in creating collateral materials that convey financial viability, including annual reports and capital campaign brochures.




DEMA Print Ad
Who says business-to-business advertising has to be expected and boring? When the client said he was on a tight budget and wanted to simply show a photo of an industrial car wash bowl, I talked a fellow writer into donating his modeling services and created this ad that helped to greatly increase product awareness - and sales.